If you are thinking about joining an affiliate programme on a revenue share basis, the first question to settle is what is NGR. NGR, or net gaming revenue, is the figure your revenue share is calculated on. It is not the amount your referred players stake, and it is not the amount an operator earns … Read more
Affiliate marketing for beginners can feel like learning a new language. The first time you open a partner dashboard, you meet a wall of abbreviations: CPA, RevShare, GGR, NGR, FTD and qualifying player, plus terms such as negative carryover and minimum payout. This guide is written for South African content creators, sports community admins and … Read more
If you run a football page, a racing community or a YouTube channel, you may have wondered how to start affiliate marketing in a way that is organised, transparent and compliant. Affiliate marketing means recommending a company’s products to your audience through a unique tracking link, and receiving commission when the people you refer meet … Read more
How CPA, revenue share and hybrid commission work for betting affiliates, what makes a player qualify, and which model suits your traffic.
How affiliate marketing works in South Africa’s licensed betting market: provincial licences, advertising rules, POPIA and what affiliates must avoid.
Affiliate marketing in plain English: tracking links, CPA and revenue share, and the rules for promoting licensed betting brands in South Africa.